Hi. I'm Fatih Kaya.

Senior Data Scientist | ML/DL Solutions | GenAI Applications

I am a versatile data scientist with over 8 years of experience, specializing in advanced analytics, machine learning (ML), deep learning (DL), and artificial intelligence (AI). My expertise spans various industries, including finance, e-commerce, healthcare, airlines and digital marketing. I am passionate about leveraging data to drive business growth and efficiency.

Services

Predictive Modeling

Leverage cutting-edge predictive modeling to forecast trends, customer behaviors, and business outcomes. Our expertise includes developing and implementing advanced machine learning and deep learning models tailored to your specific industry needs.

AutoML Solutions

Implement AutoML tools and processes to automate your machine learning workflows, reducing the need for manual intervention and enhancing model accuracy. Our solutions cover automated feature extraction, intelligent data quality checks, and model training.

Data Management

Seamlessly integrate diverse data sources into data lakes or cloud envs for real-time accessibility and analysis. We specialize in connecting advertising channels, CRM systems, and other data repositories to provide a unified view of your data landscape.

Marketing Mix Modeling

Optimize your advertising expenditures and reach your target audiences more effectively with our advanced Marketing Mix Modeling services. We utilize omnichannel data to create dynamic dashboards and actionable insights that drive revenue growth and marketing efficiency.

CRM Analysis

Unlock the full potential of your customer data through sophisticated segmentation techniques and lifetime value (LTV) calculations. By merging CRM data with online browsing behaviors, we help you understand and predict customer preferences and purchase probabilities.

Real-Time Data Solutions

Implement real-time data solutions to monitor and analyze electronic components’ demand, marketing performance, and more. Our expertise in time series analysis and cloud-based automation ensures timely and accurate insights for strategic decision-making.

End-to-End Automated Workflows

Streamline your operations with comprehensive end-to-end workflows designed to enhance efficiency marketing and other business processes. Solutions include the entire data lifecycle, from initial data integration and cleansing to the generation of actionable insights. By automating repetitive and time-consuming tasks, enable team to focus on strategies and business growth.

Generative AI Solutions

Transform your business with state-of-the-art Gen AI solutions. I specialize in developing and deploying advanced models capable of generating high-quality content, simulating various scenarios, and automating creative processes across diverse industries. Whether you need to create realistic images, generate engaging text, or design intricate models, our generative AI solutions are tailored to meet your specific needs.

LLM Automations and Intelligent Agents

Harness the power of Large Language Models (LLMs) to automate complex tasks and provide intelligent agent solutions. We design and implement LLM-driven automations that streamline operations, improve customer interactions, and deliver personalized experiences. Our intelligent agents are equipped to handle diverse applications, from customer service to advanced data analysis.

Projects

Meta's Robyn MMM at AnalyticaHouse

Implemented the first use case of Meta's (Facebook) Robyn MMM tool in Turkey for the client Sneaks-Up. Optimized advertising budgets using omnichannel data, resulting in a 20% revenue increase. Provided daily workflow management and training for the team.

Real-Time Data Integration at AnalyticaHouse

Led a team to integrate advertising channels and other data sources into clients' data lakes, enabling real-time accessibility. Created dynamic dashboards and automated machine learning analyses to provide actionable insights for digital marketing strategies.

Autonon Python Library at Organon Analytics

Contributed to the development and testing of the "Autonon" Python library, automating SQL operations, feature extraction, data quality checks, and machine learning algorithms. Delivered end-to-end automated solutions across various sectors, including aviation, healthcare, retail, and banking.

Customer Data Analysis at AnalyticaHouse

Merged Customer related data with online browsing behaviors to perform customer segmentation, LTV calculations, and estimate purchase probabilities at the brand/product level. Enabled clients to optimize advertising audiences and make data-driven marketing decisions.

Demand Forecasting at EETech

Developed end-to-end ML flows on cloud servers for real-time electronic components' demand data. Conducted time series analysis and implemented automation for stakeholders’ product interest dashboard systems. Enhanced marketing strategies through advanced analytics.

Automated Marketing Operations at AnalyticaHouse

Established end-to-end automated workflows for marketing operations, from data integration to actionable insights. Enabled seamless automation of processes throughout the marketing funnel, allowing clients to focus on strategic initiatives and growth.

Team and Client Training at AnalyticaHouse

Conducted comprehensive training programs for team members, cross-departmental colleagues, and clients. Provided insights into analytical processes and technical backgrounds, empowering teams to leverage data science and machine learning effectively.

Creative Automation for Digital Marketing Campaigns

Developed generative AI models to create high-quality content for digital marketing campaigns. Automated creative processes and simulated various scenarios, enhancing productivity and fostering innovation. Integrated generative AI into existing workflows to drive business growth.

Customer Service Agents for E-Commerce Platforms

Designed and implemented LLM-driven automations to customer service operations. Developed intelligent agents for handling complex tasks, providing personalized customer interactions, and advanced data analysis. Enhanced overall customer experience and operational efficiency.

Get in Touch

I'm always excited to connect with new clients, collaborators, and partners. If you have any questions about my services, projects, or would like to discuss potential opportunities, feel free to reach out.